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The highly-anticipated film MILANO: The Inside Story of Italian Fashion, directed by John Maggio, takes viewers on a journey through the birth and explosion of Italian fashion in the 1980s and 1990s.
The film features fashion stars like Giorgio Armani, Sharon Stone, Tom Ford, and Lauren Hutton, among others, who provide unique insights and anecdotes about their experiences in the fashion industry.
Red Carpet VIP Preview and Gala Event
The film’s debut at the Red Carpet VIP preview was attended by Italian fashion and Hollywood celebrities, including Giorgio Armani himself, Sharon Stone, Tom Ford, and Marisa Berenson.
The event also welcomed the Mayor of Milan, Beppe Sala, and some of the grand names of Italian fashion dynasties like Ermenegildo Zegna, Matteo Marzotto, Costanza e Veronica Etro, and Domenico De Sole, former Gucci CEO and President of Tom Ford International.
Behind the Scenes of the Film
The film was made possible thanks to the generous financial support of Intesa Sanpaolo and its main sponsor Campari.
Co-producer partners Eagle Pictures and 3MarysEntertainment, as well as the film’s co-writer and Executive Producer Giuseppe Pedersoli, attended the event along with John Maggio and co-writer and producer Alan Friedman.
MILANO’s Unique Perspective
The film provides a unique perspective on the birth and explosion of Italian fashion, featuring the most intimate portrait of Giorgio Armani ever seen.
In addition, it contains plenty of revelations involving the House of Gucci and the House of Versace, offering a corrective to the narratives disseminated by docudramas like Ridley Scott’s “House of Gucci” and Ryan Murphy’s “Assassination of Gianni Versace.”






The Hollywood Connection
A significant part of the film focuses on the link between Hollywood and Milan fashion, with the protagonists sharing their stories about how they used Hollywood to conquer the American market.
Sharon Stone surprises with her performance as a fashion critic, while Frances McDormand offers eloquent insight into the mysteries of the Italian fashion capital.
The anecdotes and commentary from Helen Mirren and Samuel L. Jackson enrich the storytelling and provide revealing insights. Tom Ford emerges as one of the key narrative voices in the film, as does British fashion editor Suzy Menkes.
Conclusion
The 90-minute film MILANO: The Inside Story of Italian Fashion offers a must-see insight into the birth and explosion of Italian fashion in the 1980s and 1990s, featuring unique perspectives from fashion stars like Giorgio Armani, Sharon Stone, Tom Ford, and Lauren Hutton, among others.

The film provides a corrective to the narratives disseminated by docudramas like Ridley Scott’s “House of Gucci” and Ryan Murphy’s “Assassination of Gianni Versace.”
Don’t miss the chance to see this film and gain a new appreciation for Italian fashion!
Images: John Phillips
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